Ask any business owner what their best asset is, and they will rattle off everything from their premises, to team, and products, all the while neglecting to mention the most obvious – their brain!
A CEO's Life Story of Building the World's Most Popular Brand
by Neville Isdell, David Beasley
FORMER CEO REVEALS SECRETS OF COCA-COLA
Here’s a question for you: What are you made of? What are you really made of? When push comes to shove, when the rubber meets the road, when the chips are down, what lies at the very core of your character?
